Data Analytics Concentration Certificate

Turn Data into Decisions – Specialize in Data Analytics at UNYP

Data Analytics is more than just numbers—it’s the power to uncover trends, predict outcomes, and drive more intelligent decisions. Mastering this skill will help businesses make informed choices, boost performance, and stay competitive.

This field covers four key types of analytics:

• Descriptive – What happened?
• Diagnostic – Why did it happen?
• Predictive – What will happen next?
• Prescriptive – What should we do about it?

At UNYP, our Bachelor in Business Administration with a Concentration Certificate in Data Analytics is designed for students with strong analytical minds. If you’re passionate about problem-solving and data-driven decision-making, this program is for you.

Graduates with expertise in Data Analytics are in high demand. This fast-growing field offers exciting business strategy, finance, marketing, and beyond career opportunities. You’ll develop highly transferable communication, problem-solving, and leadership skills—opening doors to managerial roles and career growth.

To earn your Concentration Certificate in Data Analytics, you’ll complete 12 credits (24 ECTS credits) in specialized courses and focus your bachelor’s thesis on a data-driven topic.

Want to learn more? Contact our Admissions team at admissions@unyp.cz.

UNYP Alumni

Radek Musil

Head of International Expansion, Mailstep

"Thanks to the various topics covered in the Business Administration major at UNYP, I gained knowledge of different business fields that led me to where I am today."